Text

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Kim, W. Chan; Renee Mauborgne

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Detail Information

Series Title

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Call Number

658.8 KIM b

Publisher

Massachusetts : Harvard Business School Publishing., 2005

Collation

xiii, 239 hlm.: ilus.; 24 cm

Language

English

ISBN/ISSN

1-59139-619-0

Classification

658.8

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Bisnis
Pemasaran

Specific Detail Info

Hardcover: Biru

Statement of Responsibility

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