APA Style

Decker, C, L. (1998). Winning the P&G 99: 99 Principles and Practice of Procter & Gamble's Success . New York: Pocket Books.

MLA Style

Decker, Charles, L.. "Winning the P&G 99: 99 Principles and Practice of Procter & Gamble's Success". New York: Pocket Books, 1998. Text.